Phases 2 and 3 of the IDO will each have a 180 day duration and will only be available to PS Users, Vendors, Strategic partners and their Friends & Families. The funds raised during Phase 2 will be used to secure top talent and expand the senior leadership team as well as the engineering department. The deliverables during this phase will be the cross-platform PS mobile apps, self-serve vendor dashboards and the StakeShare community governance portal.
Phase 3 of the IDO will mark the beginning of development of the ProductStake.com portal and the underlying Product-staking protocol. During this phase the core spending will be on marketing to drive the growth of PS Marketplace GMV and further platform development towards full decentralization of the PS protocol and governance interfaces to shift the marketplace entirely to community-based governance.