1.10 THE PRODUCTSTAKE PROTOCOL DEFINITION

The Productstake protocol is a profit sharing protocol that allows PS Customers and Stakeholder to share in the success of individual products that are sold on the PS Platform. The protocol works similarly to yield farming products like PancakeSwap on the Binance Smart Chain, Uswap on the Tron Blockchain or Orca on the Solana Blockchain.

The Productshare business model is based on selling individual products via customized landing pages. At the beginning of each week, each product is assigned a marketing budget which is then used to purchase internet traffic from various advertising platforms such as Facebook, Instagram, Google, and Bing. The complete list of platforms can be found in Appendix B. The purchased advertising media results in a predictable amount of visitors and thus the number of sales can be easily forecasted as it is linearly related to the size of the marketing budget.

The Productshare statistical model is relatively constant as it relates to the various sources of traffic, so the profit generated can be estimated accurately as a function of the marketing budget and thus provide a low-risk opportunity for the community to generate a stable amount of profit by taking a stake of the marketing budget.

As part of the ProductStake protocol, ShareCash token holders will be able to stake in the marketing of individual products that participate in the protocol. Prior to the start of the week, users will be able to stake their ShareCash tokens on a product of their choice. They will able to select these products based on all of the previous historical data, such as CTR, CTP and number of sales that are verifiably stored on the ShareCash blockchain, since every transaction is recorded on the ShareCash ledger.

For the duration of the 7 day period the staked ShareCash tokens remain locked and the cash equivalent is used to purchase advertising media by the PS community elected product marketing managers. The revenue and profit generated from sales is recorded in real time and at the end of the 7 day period is split proportionally between the staking participants on a per product basis.