The ProductShare Core Values
These are the values we live by and and hope that our example will inspire our customers to follow them too.
Our 3 Core Personal Values are more than just words. They're a way of life. We strive to nurture the following values in ourselves and everything we sell or do must be towards growth in one of these core areas of personal development. Together these three values form an unbreakable chain where each link depends on the one before it. Health, being the first and most critical of the three values, is the precursor to every other core value on this list; if you don’t have your health, you can’t do much else until you do. You can only start scratching the surface of Happiness once your Health is in complete order and only by being both Healthy and Happy, you stand a chance to live a Harmonious balanced life. These 3 values are the inspiration for all products you will find on ProductShare because our we will uncompromisingly stand by our mission to empower everyone on this planet to lead Healthy, Happy and Harmonious lives.
Our operating values guide everything we do as a company.
At ProductShare, we crafted our operating values using inputs from our team, as well as learning from our past as reflections of our Company Principles in action. We wanted them to encompass not just how we currently act, think, and work together, but also to demonstrate where we are headed as a company. Besides being distinctive, these beliefs create a framework for all our actions. These values guide everything we do, including how we interact with our employees, how we interact with our customers and community, and how we interact with our vendors and business partners.
The 4 Tenets of Conscious Capitalism
Conscious Capitalism as a business model rests on four tenets: Higher Purpose, Stakeholder Integration, Conscious Leadership, and Conscious Culture. It is in the first two of these tenets—Higher Purpose and Stakeholder integration—where the motives of Conscious Capitalism clearly diverge from the mainstream, profit-maximizing model of capitalism. Rather than seeking to maximize profits, the goal for conscious firms is to create value for everyone who interacts with the business and to work toward a worthwhile purpose.
A business that adheres to the principles of conscious capitalism focuses on a purpose beyond pure profits. In doing so, it inspires and engages its key stakeholders. Every conscious business has a higher purpose as to why they exist, need to exist and the contribution they make to the society. A firm's purpose is the glue that holds the organization together. The purpose is which attracts the right customers, workers, suppliers, investors etc. to the business and to maintain the relationship.
Businesses have multiple stakeholders including customers, employees, suppliers, investors, among others. Some companies focus on return to their shareholders to the exclusion of everything else. A conscious business, on the other hand, concentrates on the whole business ecosystem including the environment and community where it operates to create and optimize value for all of its stakeholders. Conscious businesses think caringly and strategically about the environment. They should consider it as one of the company’s key stakeholders and treat it with the same respect and attention as given to other stakeholders.
Human social organizations are created and guided by leaders - people who see a path and inspire others to travel along the path. Conscious Leaders understand and embrace the Higher Purpose of business and focus on creating value for and harmonizing the interests of the business Stakeholders. They recognize the integral role of culture and purposefully cultivate Conscious Culture. Conscious Capitalism relies on the Servant Leadership model where good leaders must first become good servants and focus on “we” rather than “me”. They inspire and foster transformation and bring out the best in those around them. Conscious leaders work to connect and align the interests of the stakeholders on a level where all stakeholders win, rather than a trade-off dominated zero-sum game.
Corporate culture is the sum of the values and principles that constitute the social and moral fabric of a business. A conscious culture is one where the policies of conscious capitalism permeate the enterprise, fostering a spirit of trust and cooperation among all stakeholders. Conscious Culture also includes accountability, transparency, integrity, loyalty, egalitarianism, fairness, and personal growth, acting as an energizing and unifying force that truly brings a conscious business to life.